adidas It TAKES 5IVE campaign
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| It TAKES 5IVE – FIVE STARS WITH FIVE SIGNATURE SHOES Adidas Basketball will start the 2006/2007 NBA (National Basketball Association) Season with the launch of the fully integrated global brand campaign IT TAKES 5IVE. The Campaign will run through the entire season from October 2006-June 2007 and celebrates the team (“WE”) in Basketball. We put together a team of 5 great players and dedicated a special signature shoe to each of them. Every signature shoe was developed and designed in collaboration with the athlete. CHAUNCEY BILLUPS (CETROIT PISTONS) C-BILLUPS First All-Star-Team in 2006 Became the sixth player in franchise history to score over 1,000 post- season points in 2005 KEVIN GARNETT (MINNESOTA TIMBERWOLVES) KG BOUNCE Six time All-Star, five time First All-Star-Team and member of the 2000 US Olympic Gold Medal winning team 2004 NBA MVP TRACY MCGRADY (HOUSTON ROCKETS) T-MAC 6 T-MAC won the NBA scoring title in 2002/2003 Voted to the All-NBA First-Team in 2001/2002 and 2002/2003 GILBERT ARENAS (WASHINGTON WIZARDS) GIL ZERO 2006 NBA Eastern Conference All-Star-Team 2004/2005 All-NBA Third-Team TIM DUNCAN (SAN ANTONIO SPURS) OC STEALTH 1997 NBA Rookie of the Year Tim led the Spurs to NBA Championships in 1999 and 2003 |
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