To find an appropriate name for their new company, the founders turned to the Ancient Romans and found an old Latin phrase: Anima Sana In Corpore Sano (a sound mind in a sound body). The world of sports welcomed a new, promising name: ASICS

asics News 2008: Mexico 66, Mexico 66 Tokio, Mexico 66 Osaka, Striker, Striker Lifestyle, Fabre 74, Fabre 74 Osaka, Ayame, Ayame Lifestyle, Whizzer Lo, Whizzer Lo Lifestyle, Swingal, Swingal Tokio...